Schilazzi P. Towe
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Graphic design · 15 pieces

Graphic design

I design social and campaign graphics that help a familiar product get noticed and understood in a busy feed. These 15 pieces for a bakery’s product lines cover launch ads, explainers, engagement posts and a packaging concept. The product imagery is AI-assisted. My design work is the layout, typography and campaign direction.

  1. Square ad: green condensed headline split around a tall stack of whole wheat slices, with the bread bag and coffee below.
    Soft enough to foldAd Creatives · A launch ad for whole wheat bread. The headline wraps a tower of slices so softness reads at a glance.
  2. Square ad: gold serif headline on deep green, a wrapped fig pie bar and a cut pastry showing fig filling on a dark plate.
    A finer kind of sweetAd Creatives · A fig pie ad that swaps loud snack styling for quiet serif type, so a daily treat feels special.
  3. Portrait poster: oversized green letterpress-style headline The Fluff Test, a yellow bread bag and sliced loaf on a board.
    The fluff testEducational Content · A poster that turns a softness claim into a test anyone can try, with type set for print.
  4. Portrait campaign image: a giant orange Spanish bread pack and roll hover over a crowded old-city street at golden hour.
    Merienda takes overBrand Campaigns · A campaign visual that scales a snack pack up over a busy city street to claim the afternoon snack moment.
  5. Portrait how-to graphic: blue and green headline, four numbered photo panels (slice, toast, top, serve) around a bread bag.
    From loaf to breakfastEducational Content · A four-step how-to post that shows the product in use, laid out so each step reads at a glance.
  6. Portrait campaign image: huge italic cream headline Cheese in Motion over cheese sticks in a swirl of melted cheese.
    Cheese in motionBrand Campaigns · A high-energy campaign visual for cheese sticks, with italic type and liquid motion carrying the eye to the box.
  7. Portrait product graphic: tall white headline Ube, Up Close, three purple callout tags, a torn ube bun and its purple pack.
    Ube, up closeProduct Spotlight · A product spotlight that pairs a torn ube bun with labeled callouts, so pack facts and texture land together.
  8. Portrait teaser: green serif headline over an open cream gift box holding a white bread bag, wheat pandesal and rolls.
    Gift box teaserBrand Campaigns · A teaser post for a proposed gift box, designed to test interest and collect reservations through comments.
  9. Square post: cheese-topped ube bun on a glowing purple stage, headline How Irresistible Is This Ube Pull, a 1 to 10 slider.
    Rate the ube pullAudience Engagement · An engagement post that turns a cheese pull into a 1–10 slider, giving followers an easy way to reply.
  10. Landscape banner: a map line joining two places, a headline about where the bakery began, a yellow bread bag and sliced loaf on a board.
    Where the recipe beganBrand Campaigns · A wide brand-story banner that traces the bakery’s origin along one map line and links to the full story.
  11. Portrait explainer: blue headline Toast Levels, three labeled toast slices from light to crisp above a bread bag on a table.
    Toast levelsEducational Content · An explainer that compares three toast levels side by side, helping shoppers picture the bread at home.
  12. Portrait campaign image: a man reaching toward a green light trail linking coffee, desk and lunchbox scenes to a snack pack.
    Crunch that connectsBrand Campaigns · A campaign visual that ties three snack moments together with one light trail, from coffee dip to lunchbox.
  13. Square ad: spaced serif headline over a dark scene, an opened red and white brownie stick wrapper beside cocoa and chocolate.
    Dark, dense, deliciousAd Creatives · A brownie stick ad that uses low light and spaced serif caps to make a pocket snack feel indulgent.
  14. Square ad: brown and orange headline Munting Tinapay Big Sarap, a yellow snack pouch, small breads and a hand-lettered mug.
    Munting tinapay, big sarapAd Creatives · A playful ad for a heritage bread snack, mixing a local language and English in retro, hand-lettered styling.
  15. Portrait product graphic: cream condensed headline Classic Pandesal, Up Close on brown, three labels pointing at rolls.
    Classic pandesal, up closeProduct Spotlight · A product spotlight for pandesal that calls out the golden top, soft center and pull-apart rolls.